Hi, my name is Tom and I am one of the Directors here at Prepare for Care and Clearlines. There are 2 reasons for these companies existing. I’ll start with a very personal, why.

Grandad lived on the southern border of Lincolnshire, and he needed specialised care. The Local Authority found him a distant care home, which was still Lincolnshire, so they had fulfilled their obligation. Travelling 45 miles from home felt like an isolating journey for both him and our family. However, we refused to accept the status quo. Armed with an LPA (Lasting Power of Attorney) and industry knowledge, we advocated for his well-being. We sought an alternative solution, approaching a local care home and proving his financial status. And guess what? Grandad found a bed in a home mere minutes away from the rest of his support circle.

Today, I’m proud to say that Fred stayed in that very same home, receiving fantastic care and regular visits from loving friends and family for the rest of his life. This experience ignited a spark within me.

My family’s experience with Grandad highlighted something very important. Knowledge is power, from here we looked into the care onboarding process. The results were astounding. Many people relied on informal sources of information, which were often wrong, or leaned on their care provider for help. Here’s the thing though: care providers are experts in delivering care. Not legal or financial advice. As a result, we found that thousands of families were left to figure things out for themselves, or seek costly professional advice. With that in mind, we chose to develop a new option, advice independent of local authorities and care providers. We don’t want anyone to feel powerless for that their care is compromised due to a lack of information.